— Written by Tim Marzullo —
South Korea (called the “Republic of Korea” locally) is a great fit for Backyard Brains. The country is famous for investing heavily in technology and education, having modernized at a mind-boggling pace since the ceasefire of the Korean War (1950-1953). Over the past two years, we have been working closely with a Korean company, OSUNHITECH.
They have been in business for the last 25 years, and are about 3x the size of Backyard Brains (the size is important – there are only three layers of management at OSUNHITECH, so decisions can be made relatively quickly and negotiations tend to be efficient). They primarily produce microscopes (and are an official importer for Zeiss), are focused on the educational market, and have been looking to expand into neuroscience and molecular biology. Microscopy and neuroscience walk hand in hand, so we were open to discussing an alliance with them when first contact was made.
They are now our exclusive distributor in South Korea. Every few months they place a large order with us, which then makes it easier for South Korea educational institutions to purchase equipment. For government institutions, it is often a requirement that schools purchase from local companies, moreover the language issues, so OSUNHITECH solves this problem for us. The result? South Korea is now our biggest customer outside the United States.
So if you are working in Korea and want to use Backyard Brains gear, contact our friends at Osunhitech and they will set you up!
425 Unitech Venture Town, 142 Ilsan-ro
Ilsandong-gu, Goyang-si, Gyeonggi-do
Tel : 82-31-902-9006 / Fax : 82-31-902-9109